I have freelanced extensively for Which? since leaving my in-house role as the launch editor of Which? Conversation. For Which? Consumer Rights, I was tasked with creating web-friendly guides on consumer issues from lengthy, technical legal information. I also worked as co-editor on a new section for teachers on Which? University website. This involved lengthy commissioning and in-depth editing and researching and writing guides and online articles for students and teachers. For Which? Birth Choices and Which? Later Life Care, I was commissioning to write a bank of new articles to create new sections for each site.
My work with Charity Finance Group (CFG) began when I provided full copywriting services for their website redesign. Since then, we have continued to work together – I have written brochures and booklets and also assisted with the development of elevator pitches.
Sustrans commissioned me to create a new section for the re-launch of its new website. For this project, I planned the overall structure of the section, wrote content and reworked old information into web-friendly copy.
For HIV charity AVERT, I wrote a range of articles for a website relaunch on sensitive topics including puberty, relationships, the age of consent and having sex. The articles were aimed at young people and had to appeal to a global audience.
I was a writer and editorial consultant on the book, The Young Woman’s Guide to Pregnancy for Tommy’s. I edited the book to ensure its tone, style and content would appeal to young women and also wrote two chapters.
I was Editorial Manager at the youth charity YouthNet for six years, overseeing all editorial content across three websites. TheSite.org (now called The Mix) was the flagship site, aimed at 16-25 year-olds. We developed written, audio and video content, often covering sensitive issues such as mental health problems, self harm and STIs. It was vital that we struck a happy medium between offering balanced advice and information in a non-judgemental tone which appealed to young people.